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Soft Pile

Soft Pile takes half-pile velvet as a starting point and extends it across a winter soft-living assortment through category-based product planning.
 
By applying the same material logic to bedding, blankets, loungewear, home slippers, and pet beds, the project forms a coherent seasonal lineup that supports both core and extended categories. The series emphasizes material continuity, scalability, and warmth-driven design, positioning Soft Pile as a versatile winter product framework rather than a single-category collection.

© 2025 by Zihe Gong

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